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SEO for Bloggers – Creating Unique Meta Title Tags Using SEO Ultimate in...

In SEO there are a number of things you can do to your on-page content to make it more search engine-friendly. None of these may be as important as the Meta Title of your page. The Meta title of your...

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8 Things Bloggers Should Look for In a Web Hosting Company

Starting a blog is an exciting adventure for many people. Whether you are thinking of starting a blog for your business, a personal blog or would like to dive into the affiliate marketing arena finding...

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A Year After the Google Panda Update: How Bloggers Can Avoid Penalties

Earlier today Search Engine Land released a great infographic on the Panda Update and its effects one year later: This got me thinking about how bloggers were effected by the Panda Updates (they could...

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Out of the Office Mar 12, 2012 through Mar 16, 2012

Just wanted to give anyone looking to contact me that I will be out of the office form Mar 12, 2012 through Mar 16, 2012. I will be available for any emergencies at the phone number listed on the site....

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Google adWords Set to Nix Demographic Bidding Option on March 21, 2012

For one reason or another Google has decided to remove the demographic bidding option on March 21, 2012. This may not be big news for many people, being that the option was pretty elusive and most...

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Karma and Internet Marketing (They DO Go Hand in Hand)

Over the weekend I went to Iowa to visit family. While there I met with my sister’s boss at her dance studio to go over her website and see if she could do anything to improve the qualified traffic...

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Google Really Does Hate SEO (And This Shouldn’t Matter to You)

When I was a kid I had a friend. His name doesn’t really matter to this story, so we will call him Gary. Gary was one of those kids that would always come over to the house to play with toys or on the...

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The 8 Fold Marketing Path Part 1: The Zen of Search

This is the first in a series of 9 blog posts on Zen Search Marketing discussing the use of the 8 Fold Path philosophy in search marketing efforts.This series of blogs is by no means endorsing any...

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SEOs Will Ruin Content Marketing (Just Like Everything Else…)

Let’s say someone found out you liked puppies and gave you one. That would make you happy, right? Now let’s say they went out and told everyone else you liked puppies and they all decided in order to...

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The 8 Fold Marketing Path Part 2: Right View

This is the second in a series of 9 blog posts on Zen Search Marketing discussing the use of the 8 Fold Path philosophy in search marketing efforts.This series of blogs is by no means endorsing any...

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6 Marketing Buzzwords I Hate

I have done a lot of jobs in my life, and while I have of almost always liked what I did, some of the people in the industry have annoyed me…A LOT. Whether I was in the Marine Corps, truck driving, or...

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Baa Baa White (Hat) Sheep: Online Marketing & the Follower Mentality

There is a huge problem in the online marketing community – especially under the umbrella of what is known as Search Engine Optimization. Hipster sheep doesn’t care about your online marketing. Like...

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Google Enhanced Campaigns | Don’t Believe the Hype

If you are in the online marketing community and haven’t heard of Google’s new Enhanced Campaigns that will be rolled out in Beta shortly to a few “lucky” marketers and then to everyone around the June...

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The Impermanence of Search (& Our Attachment to It)

On February  6, 2013 Google announced their plans to unroll Enhanced Campaigns inside of the AdWords platform. This was by no means the first time the search giant has announced major…erm…upgrades to...

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The Physics of Online Marketing

If you’re a geek like me there is a good chance your interest falls outside of the world of online marketing and into other areas, such as science. For me, the area I find most intriguing is physics. I...

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5 Things You’re Doing Wrong with Social Media (And Life)

There are a LOT of blogs out there telling you what you need to be doing on social media to “build your presence” or “build your fan-base”, There are even way too many out there telling you what you...

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The Idea of Control

The client – provider relationship can be a wonderful thing. Once in a while, everything seems to fall right into place. The meetings are productive, the phone calls are enjoyable and everything seems...

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The 8 Fold Marketing Path Part 3: Right Intention

This is the third in a series of 9 blog posts on Zen Search Marketing discussing the use of the 8 Fold Path philosophy in search marketing efforts.This series of blogs is by no means endorsing any...

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Out of the Box : Charles Bukowski on Marketing

If you have read more than a couple of my blogs or followed me in social media you are probably aware that I am a huge fan of looking at outside areas for inspiration. One of the biggest challenges for...

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A Lesson in Geography : Smart Ad Targeting

There comes a time in every marketer’s (or website owner’s) life when they need to break free of convention and really start diving into their paid search accounts. They have spent countless hours...

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